{"id":96485,"date":"2026-04-24T16:30:03","date_gmt":"2026-04-24T13:30:03","guid":{"rendered":"https:\/\/u1f987.com\/en\/?p=96485"},"modified":"2026-04-24T16:35:15","modified_gmt":"2026-04-24T13:35:15","slug":"succinct-launches-app-to-combat-ai-generated-fakes","status":"publish","type":"post","link":"https:\/\/u1f987.com\/en\/succinct-launches-app-to-combat-ai-generated-fakes\/","title":{"rendered":"Succinct Launches App to Combat AI-Generated Fakes"},"content":{"rendered":"<p>Backed by Paradigm, the startup Succinct Labs has introduced ZCAM, an iPhone application for cryptographic verification of the authenticity of photos and videos.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p lang=\"en\" dir=\"ltr\">Today, we&#8217;re launching ZCAM, an iPhone camera app to Prove What\u2019s Real.<\/p>\n<p>ZCAM cryptographically signs photos and videos at the moment of capture. Anyone can independently verify the content came from a real device and hasn&#8217;t been altered or AI-generated. <a href=\"https:\/\/t.co\/nHAYqVK1mW\">pic.twitter.com\/nHAYqVK1mW<\/a><\/p>\n<p>\u2014 Succinct (@SuccinctLabs) <a href=\"https:\/\/twitter.com\/SuccinctLabs\/status\/2047346557222056154?ref_src=twsrc%5Etfw\">April 23, 2026<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>ZCAM signs media files at the moment of capture, creating a tamper-proof record that links the content to the device it was captured on.<\/p>\n<p>Users can independently verify that an image or video was obtained from a real device and not generated or altered using AI tools.<\/p>\n<h2 class=\"wp-block-heading\">Technology<\/h2>\n<p>The application is based on a cryptographic fingerprint. When a user takes a photo or video on an iPhone, ZCAM generates a hash based on the captured pixels. Succinct&#8217;s developers claim this approach is more reliable than commercial detectors, which can fail.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/u1f987.com\/wp-content\/uploads\/img-fd5be09117964dbc-2638552425525194.webp\" alt=\"How ZCAM from Succinct works \" class=\"wp-image-278955\"\/><figcaption class=\"wp-element-caption\">Source: <a href=\"https:\/\/blog.succinct.xyz\/introducing-zcam\/\">Succinct<\/a>. <\/figcaption><\/figure>\n<p>The project conducted research showing that detectors perform well with unmodified images. However, simple edits like blurring and compression reduced their effectiveness to 96%.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/u1f987.com\/wp-content\/uploads\/img-2c6cb98f224de920-2638566115331700.webp\" alt=\"Detection rates: Gemini and Grok\" class=\"wp-image-278956\"\/><figcaption class=\"wp-element-caption\">Source: Succinct. <\/figcaption><\/figure>\n<h2 class=\"wp-block-heading\">Context<\/h2>\n<p>Succinct released the tool amid growing risks associated with generative artificial intelligence.<\/p>\n<p>The team cited forecasts from <a href=\"https:\/\/www.deloitte.com\/us\/en\/insights\/industry\/financial-services\/deepfake-banking-fraud-risk-on-the-rise.html?ref=blog.succinct.xyz\">Deloitte<\/a>, predicting that losses from AI-driven fraud in the US could rise from $12.3 billion in 2023 to $40 billion by 2027.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/u1f987.com\/wp-content\/uploads\/img-beca40f0fae7866b-2638580678817355.webp\" alt=\"Risks of generative AI usage in scam\" class=\"wp-image-278957\"\/><figcaption class=\"wp-element-caption\">Source: Deloitte. <\/figcaption><\/figure>\n<p>Succinct Labs is developing infrastructure for <a href=\"https:\/\/u1f987.com\/en\/news\/what-is-a-zero-knowledge-proof\">zero-knowledge proofs<\/a>. In 2024, Paradigm led a $55 million funding round for the company, with participation from the founders of Polygon and EigenLayer.<\/p>\n<p>Succinct&#8217;s SP1 zkVM technology protects over $4 billion in digital assets. In August 2025, the startup launched the mainnet of the Succinct Prover Network and the PROVE token.<\/p>\n<p>The project&#8217;s blockchain operates as a decentralized marketplace on Ethereum. Applications send requests for zero-knowledge proofs, and independent participants compete to fulfill them.<\/p>\n<p>In January, App Store and Google Play <a href=\"https:\/\/u1f987.com\/en\/news\/apple-and-google-remove-ai-undressing-apps-from-stores\">blocked<\/a> dozens of AI applications for &#8220;undressing&#8221; people.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Backed by Paradigm, the startup Succinct Labs has introduced ZCAM, an iPhone application for cryptographic verification of the authenticity of photos and videos.<\/p>\n","protected":false},"author":1,"featured_media":96486,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"Succinct Labs launches ZCAM, an iPhone app for verifying photo and video authenticity.","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[438,1608,1246],"class_list":["post-96485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-artificial-intelligence","tag-paradigm","tag-scammers"],"aioseo_notices":[],"amp_enabled":true,"views":"7","promo_type":"1","layout_type":"1","short_excerpt":"Succinct Labs launches ZCAM, an iPhone app for verifying photo and video authenticity.","is_update":"","_links":{"self":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts\/96485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/comments?post=96485"}],"version-history":[{"count":1,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts\/96485\/revisions"}],"predecessor-version":[{"id":96487,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts\/96485\/revisions\/96487"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/media\/96486"}],"wp:attachment":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/media?parent=96485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/categories?post=96485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/tags?post=96485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}