{"id":57521,"date":"2022-02-10T18:09:09","date_gmt":"2022-02-10T16:09:09","guid":{"rendered":"https:\/\/forklog.com\/en\/?p=57521"},"modified":"2025-09-04T12:10:14","modified_gmt":"2025-09-04T09:10:14","slug":"terra-signs-40m-sponsorship-deal-with-washington-nationals","status":"publish","type":"post","link":"https:\/\/u1f987.com\/en\/terra-signs-40m-sponsorship-deal-with-washington-nationals\/","title":{"rendered":"Terra signs $40m sponsorship deal with Washington Nationals"},"content":{"rendered":"<p>The Terra ecosystem&#8217;s decentralised autonomous organization (DAO) that governs Terra has signed a sponsorship agreement with the U.S. professional baseball club Washington Nationals of MLB.<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en\">\n<p lang=\"en\" dir=\"ltr\">1\/ After much anticipation, we\u2019re excited to announce that the [REDACTED] American professional sports partner of the Terra Community Trust (TCT) is the Washington Nationals MLB franchise! <\/p>\n<p>Read the official press release here \ud83d\udc47<a href=\"https:\/\/t.co\/hbmfQXOhEC\">https:\/\/t.co\/hbmfQXOhEC<\/a><\/p>\n<p>\u2014 Terra (UST) \ud83c\udf0d Powered by LUNA \ud83c\udf15 (@terra_money) <a href=\"https:\/\/twitter.com\/terra_money\/status\/1491461017884413963?ref_src=twsrc%5Etfw\">February 9, 2022<\/a><\/p><\/blockquote>\n<p> <script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>The five-year deal is worth $40 million.<\/p>\n<p>In a statement, officials noted that this is the first such agreement between a sports franchise and <a href=\"https:\/\/u1f987.com\/en\/news\/what-is-a-dao-decentralised-autonomous-organisation\">DAO<\/a>.<\/p>\n<p>A sponsorship proposal with a large sports project unnamed for legal reasons was put to a vote by the community on February 1 by Terraform Labs founder and CEO Do Kwon. The support stood at 98.41%.<\/p>\n<p>The deal envisions broad Terra branding at Nationals Park, including digital boards inside and outside the stadium, as well as advertising boards around the field and on the stands.<\/p>\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/VKFq2qdsTgvG08h96Wf5d_wJ8vgyAqQNiHA55ZCZEg3H4rszDOMtfaI9lE3FBDJNIAnI_8-WO64Tnx8hh3A-WDIFC88UhC1uxv6Ii_pfGYACAkGTMJtyt8V1YG6v6fxK-Hxo1vf0\" alt=\"Terra signs a $40 million sponsorship deal with a U.S. baseball club\"\/><figcaption>Illustration of Terra advertising at Nationals Park. Source: <a href=\"https:\/\/medium.com\/@zion_38038\/washington-nationals-join-forces-with-terra-community-dao-in-a-first-of-its-kind-partnership-1a1307e9d4a9\">Medium<\/a>.<\/figcaption><\/figure>\n<p>Under the agreement, a VIP lounge at the arena will be renamed the Terra Club. According to the press release, its residents include companies with a combined market capitalization of $1 trillion (six firms in the Fortune 100 and eight in the Fortune 500).<\/p>\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;These fans represent a new market for Terra, both at the individual level and on the institutional level,&#8221; the blockchain project noted.<\/p>\n<\/blockquote>\n<p>The partnership is designed to boost Terra&#8217;s brand recognition. It also contemplates the use of the stablecoin UST to make purchases at Nationals Park starting next season.<\/p>\n<p>Earlier, in 2021, in the United States the cryptocurrency derivatives exchange FTX <a href=\"https:\/\/u1f987.com\/en\/news\/ftx-to-secure-naming-rights-for-the-miami-heat-arena\">bought the naming rights for $90 million<\/a> to name the Miami Heat&#8217;s home arena.<\/p>\n<p>The cryptocurrency platform Crypto.com signed a 20-year deal to rename Staples Center, home of the NBA teams the Clippers and Lakers, to Crypto.com Arena. The deal was <a href=\"https:\/\/u1f987.com\/en\/news\/crypto-com-paid-700-million-for-naming-rights-to-clippers-and-lakers-arena\">worth $700 million<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Terra ecosystem&#8217;s decentralised autonomous organization (DAO) has signed a sponsorship deal with the U.S. professional baseball club Washington Nationals of MLB.<\/p>\n","protected":false},"author":1,"featured_media":57522,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"select":"1","news_style_id":"1","cryptorium_level":"","_short_excerpt_text":"","creation_source":"","_metatest_mainpost_news_update":false,"footnotes":""},"categories":[3],"tags":[1390,828,852],"class_list":["post-57521","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-analysis","tag-partnership","tag-sports","tag-terra"],"aioseo_notices":[],"amp_enabled":true,"views":"9","promo_type":"1","layout_type":"1","short_excerpt":"","is_update":"","_links":{"self":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts\/57521","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/comments?post=57521"}],"version-history":[{"count":1,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts\/57521\/revisions"}],"predecessor-version":[{"id":57523,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/posts\/57521\/revisions\/57523"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/media\/57522"}],"wp:attachment":[{"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/media?parent=57521"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/categories?post=57521"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/u1f987.com\/en\/wp-json\/wp\/v2\/tags?post=57521"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}